Google My Business Looker Studio Template

The client is a digital marketing agency that actively uses SEO for their clients. They needed a Google My Business Looker Studio template that they would be able to easily copy/paste for new clients and use it to report results to their clients.

Data Source

Google My Business, Google Analytics

Analysis Tool

Google Data Studio Looker Studio

Website Sessions

This section shows total sessions at the top and organic sessions at the bottom.

Sessions are broken down by city, region and device type

Total sessions page in Google My Business Looker Studio template

Trends and page-level analysis

Number of visitors, sessions and pages per session is broken down by day.

Sessions, bounce rate and average time on page is broken down by page

Number of visitors, sessions and pages per session page in Google My Business Looker Studio template

Searches, Views and Actions

This page comes from Google My Business and analyses the number of times a business was searched.
Number of time an owner phone was viewed, and a business was seen on a map is also shown,

As for actions, phone calls and direction actions and visualised and trends are included.

Searches, Views and Actions page

Benefits of creating Google My Business Looker Studio template

Creating a Google My Business report in Looker Studio offers numerous benefits for businesses that want to optimise online presence or track performance. Here are some key advantages:

  • Centralised Data Visualisation

Development of Google My Business Looker Studio template allows businesses to consolidate all data from Google My Business account into a single dashboard. This makes data analysis faster and easier.

  • Real-Time Performance Tracking

Google My Business and Looker Studio integration ensures that reports are always up-to-date with the latest data. This allows businesses to monitor the effectiveness of its marketing efforts, providing evaluation of marketing strategies.

  • Data Accuracy

Google My Business Looker Studio report ensures that your data is accurate and compliant with Google guidelines. This reduces the risk of potential issues with data integrity.

  • Scalability

Looker Studio can aggregate data from all Google My Business listings into a single report. This makes it easier to manage and compare performance across different locations.

  • Sharing report

Businesses can share a Looker Studio report both internally and externally. For example, marketing agencies can share reports with client for performance analysis while marketing department can share reports with management departments.

Creating a Google My Business report in Looker Studio is a powerful way to unlock the full potential of Google My Business data. It simplifies data visualisation and provides insights that can improve customer engagement and enhance SEO strategy.

Ways we can help

Support

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Consultancy

Advanced data thinking, creative  ideas and the best Power Platform practices to unlock the true potential of your business data.

Training

Succeess shouldn’t be a one-off. When we train you teams user adoption surges and your Power Platform results radically improve.