As marketers, analysts, and data enthusiasts, we’re constantly seeking tools that empower us to extract insights, streamline processes, and elevate our decision-making.
Enter Supermetrics, a well-known data integration platform. But like any tool, it has its strengths and limitations. If you’ve ever wondered whether supermetrics is the right fit for your data needs or if there’s a better path forward, this blog post is your compass.
So, fasten your seatbelts—we’re embarking on a data-driven journey beyond Supermetrics. Let’s discover the tools that will shape our data landscape and propel us toward smarter, more informed decisions.
In this article, we will review supermetrics alternatives under three parameters:
Top Supermetrics Alternatives to Look Out for in 2024
There are many tools to replace Supermetrics now, but which ones keep the same quality and are cost-effective?
Supermetrics does great job on bringing metrics from marketing platforms into your reporting but fails on the pricing angle. Why is that?
Don’t waste your time wondering which alternative you should opt for. In this section, we will evaluate the top fixed price supermetrics alternatives we have carefully selected for you.
First, let’s determine benchmark. I am looking at Supermetrics in March of 2024.
As you're aware, Supermetrics serves as a versatile tool for managing marketing data, facilitating reporting, and visualizing marketing insights.
From integrating data to delivering actionable reports, Supermetrics empowers you to track and analyze your marketing efforts comprehensively, aiding in the development of robust marketing strategies.
Designed to cater to various company types, roles, and use cases, Supermetrics offers customizable solutions. Regardless of data size, Supermetrics' free reporting templates enable swift report generation.
Supermetrics supports data extraction from over 100 sources including Microsoft Ads, Facebook Ads, Google Analytics, LinkedIn Ads, Google Ads, and Instagram Insights. Additionally, it facilitates data export to BI tools, spreadsheets, and visualization platforms such as Google Data Studio, Looker, Google Sheets, Excel, and Big Query.
Supermetrics has pricing options that are suitable for all business sizes. The pricing options are:
Here are six major alternatives to Supermetrics.
1. Vidicorp Fixed Price Supermetrics Alternative
Fixed price alternative, a solution by Vidicorp is a new player in the field offering mainstream and custom (mainly) solutions for data studio automation, dashboard visualization, and reporting. This solution is highly cost-effective in a long run (if you plan to use the service at least for a year). With this, you get a fixed price alternative to supermetrics. We charge you upfront with no subscription and you get a measurable ROI from our solution.
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That’s why our solution prides itself on being the best supermetrics alternative.
For example, the script created for Google Data Studio Automation to enable effective data pipelines from integration to destination makes it easy to connect with any data source, as long as it has an API. No limitation.
Also, the dashboard reporting services provide you with custom solutions that align with your business marketing objectives and key performance indicators (KPIs).
With automated data pipelines, sharing business data and insights with clients in different parts of the world no longer has to be done by hand. All you have to do is share the report links.
As the code is created for you and designed to align with your business KPIs, it’s quite easy to set up your data automation and reporting with our alternative solution.
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Power My Analytics offers tools for analyzing and displaying data. These tools include marketing dashboards, reports for agencies and clients, reports for e-commerce, reports for lead generation, and reports for web analytics.
With Power My Analytics solutions, this alternative to supermetrics can automatically gather your marketing data from over 40 marketing platforms, such as email, YouTube, TikTok, Snapchat, Google Ads, Google Analytics, Google Search Console, PayPal, Shopify, Quora Ads, and others, as long as the metrics that matter to your business have been chosen.
Power My Analytics has four monthly payment plans that you can choose from at any time. These are:
These pricing options come alongside spreadsheet add-ons. A free trial is available.
Power My Analytics solutions provide users with a variety of pre-built integrations and visualization tools that are popular with 40+ data sources. Easy work; no extensive technical knowledge is needed.
With just a few clicks, you can set your metrics and automatically get marketing insights from your data. It’s user-friendly, easy to navigate, and easy to use. Even when there are API outages, your reports are accessible.
3. Funnel.io
Getting control over performance is every business’s goal. Funnel.io is another supermetrics alternative that helps you achieve that faster and more accurately. With Funnel.io, you get to automatically connect and gather data from over 500 marketing sources, such as Adobe Analytics, Bing Ad, Facebook Ad, Google Search Console, Reddit, Pinterest, Shopify, etc., store and organize them securely, visualize your data report, and share from Funnel with team members, clients, and other destinations.
Funnel.io solutions serve agencies, e-commerce, and retail businesses. There are three monthly and annually charged pricing funnel plans, such as:
Yes, you can get a free trial to begin with.
Funnel.io's solutions for digital marketing, BI/data analysis, and IT/engineering have a simple, no-code interface that makes it easy to gather data, report on it, and see how it looks.
After signing up for an account and connected your data sources with your customized metrics, with just a click, you can create custom reports and visualize your dashboards.
4. Dataddo
Dataddo is another supermetrics alternative data integration and visualization solution that helps businesses and marketers leverage data from over 200 connectors, like MySQL, Google Analytics 4, Google Ads, Shopify, YouTube Analytics, and Google Search Console, Klaviyo among others, to support teamwork and enhance business growth.
With the Dataddo API, you can have your data integrated in one place and send information to a Google Sheet or dashboard reporting solution like Tableau, Power BI, or Looker Studio.
Dataddo has four pricing options, billed monthly or annually. They are:
Depending on which option you choose, you may be able to sync your data or use tools for visualizing it.
This user-friendly solution for data replication, reverse ETL, and ETL is secure. Dataddo is designed for even non-technical users and has advanced features for data engineers. Irrespective of your professional experience, the Dataddo API is very easy to use for accessing and visualizing data trends and insights that could have been missed.
5. Stitchdata
Stitchdata for sales, marketing, and product intelligence analytics lets businesses and marketers combine data from different analytics sources to get insights that can help them make a better marketing plan.
It also offers over 130 data sources, such as Asana, Google Ads, GitHub, Google Analytics, Google Search Console, Zoom, Microsoft SQL Server, Oracle, and QuickBooks, as an alternative to Supermetrics.
It’s popular with dependable and transparent analytics tools like Datapine, Looker, and Google Data Studio. When you are done, you can send your data report and analytics to where you need them.
Pricing options depend on how much data you want to integrate, how much control you want over that data, and how far you want to go.
You can start for free.
Setting up your data integration from different sources, analytics reporting, and warehousing with this tool doesn’t require much engineering knowledge. More importantly, with Stitchdata’s API, using your data for marketing insights and improved strategy is easy and time saving.
6. Fivetran
Fivetran solutions offers an all-in-one automated ELT process that involves real-time data movement from the sources to the destinations. Making data insights available to every member of your team could be demanding, but not with Fivetran.
It can extract, upload, transform through analytics, and make data available via the user’s cloud platforms to team members.
This supermetrics alternative connects with over 300 sources, like Twitter Ads, Google Analytics 4, Bamboo HR, Microsoft Azure SQL Database, Sage, and Mailchimp. And if there’s no pre-built connector for your data source, there's a customization option.
More so, with its transformation solution, your data is analytics-ready and available to all your team members who need it to gain marketing insights.
Fivertran’s pricing is based on data volumes, data sources, and monthly active rows. Their various models are:
You can get started for free. You may see its pricing guide here.
There’s no code or third-party tools needed when using Fivetran alongside prebuilt data models. Your ELT process can be automated to gain insight quickly and in real-time. However, you need some degree of SQL skills to write and manage custom data models in case you are unable to work with the prebuilt models. Of course, Fivetran will provide the necessary support.
Conclusion
After reviewing the six top fixed price supermetrics alternatives, it’s clear now that you don’t have to go out of budget to transform your marketing data into actionable insights effortlessly and benefit from real-time collaboration with your team, partners, and clients.
You can also stay in command of your business's growth and performance while crafting future-proof marketing strategies, all at the click of a button and with budget-friendly pricing models.
Contact us today to streamline your processes with our solution to save resources, and discover optimal solutions tailored to your needs.
